How We Scaled a Roadshow Across Three Major Cities

HowWeScaled

Last month we partnered with Guinness Global Investors to deliver their roadshows across three cities. From venue sourcing to full-on production, we had it covered.

Visiting three cities in three days, our team provided a custom branded stage set with projection, audio and lighting to support the half-day conferences, where fund managers presented market insights, strategies, and outlooks.

“The Guinness GI June Roadshow is a great example of how impactful branding can be. Designing a custom set and recognising the importance of clarity and detail in the content being shown made a huge difference to attendees. Having done thousands of conferences, we are confident in our tried-and-true methods of enhancing audience experience and creating a memorable experience.Tom Jones, Technical Manager.

With a strong focus on venture capital, inflation outlook and Q&A panels, our team opted for a 10ft screen and 10,000 lumen projector to ensure content was crystal clear for attendees consisting of professional investors, wealth managers, financial advisers.

Covering three cities in three days can provide logistical challenges but luckily, our team has a wealth of experience finding and booking venues for events and roadshows across the UK and Europe.

The importance of choosing a suitable venue for roadshows can’t be understated – logistical considerations are a huge element of ensuring consistency is maintained across each event, and that all attendees are experiencing the same level of quality. It’s a pleasure being able to support our clients by providing venue liaison and team support – I love making our client’s visions come to life.” Hannah Dewhirst, Events and Project Coordinator.

After the success of the June Roadshow, we are thrilled to be providing support for a further five stops on Guinness GI’s November Roadshow, visiting Birmingham, Manchester, Edinburgh, Harrogate and Newmarket along the way.

Need support planning your next event? Let’s jump on a quick call and we’ll show you how we can manage every detail and deliver a seamless event experience from start to finish.

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